Digital Marketing & Email Marketing Intern – Remote (PayOak)
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Job Description
PayOak is hiring a Digital Marketing & Email Marketing Intern to support its marketing efforts by creating, distributing, and optimizing campaigns across email, social media, and digital channels. This role is ideal for recent graduates or early-career professionals eager to gain hands-on experience in digital marketing within a fintech startup.
About the Role
You will work closely with the Growth team, learning how marketing campaigns drive user acquisition, engagement, and retention, while contributing to initiatives that expand brand awareness and business growth.
Key Responsibilities
Email Marketing
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Assist in creating, scheduling, and managing email campaigns.
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Draft newsletters, product updates, onboarding emails, and customer communications.
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Maintain and organize subscriber lists.
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Monitor performance metrics (open rates, click-through rates, engagement).
Digital Marketing & Campaign Execution
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Support planning and execution of digital marketing campaigns.
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Promote PayOak’s products across social media and digital platforms.
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Assist with customer engagement initiatives.
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Track, report, and analyze campaign performance.
Content & Communications
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Help create marketing content for email, social media, and awareness campaigns.
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Draft customer-focused messaging and promotional materials.
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Support educational content creation about PayOak’s services.
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Ensure consistent brand messaging across channels.
Research & Reporting
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Conduct research on industry trends, competitors, and opportunities.
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Track campaign performance and engagement metrics.
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Assist in preparing marketing reports and insights.
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Share recommendations with the team.
Eligibility Requirements
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Must be 30 years old or younger.
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Graduated from a tertiary institution in 2022 or later.
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Completed the NYSC programme.
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Available for the full 12-month internship.
Other Requirements
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Strong written communication skills.
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Interest in digital marketing, email marketing, fintech, or startups.
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Basic understanding of social media platforms and marketing principles.
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Strong attention to detail and organizational skills.
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Willingness to learn, take initiative, and adapt quickly.
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Comfortable using digital tools and online platforms.
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Positive attitude and ability to collaborate effectively.
What You’ll Gain
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Hands-on experience in a fast-growing fintech startup.
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Exposure to digital marketing, customer acquisition, and retention strategies.
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Practical experience in email campaign planning and execution.
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Mentorship and learning from experienced professionals.
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Development of marketing, communication, and analytical skills.
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Opportunity to contribute directly to PayOak’s growth.
Future Opportunities
This internship serves as a pathway into a full-time career at PayOak. High-performing interns may be considered for permanent roles upon completion, subject to performance and business needs.
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